Michael Lamontagne

Below is a great article about the struggles of m-commerce.

To summarize the article, here are some of the key points:

• Mobile remains one of the fastest and most pervasive technologies in the U.S. and across the world.
• Mobile e-commerce continues to struggle due to consumers lack of comfort with order products on their mobile devices. Some notable excepts include low cost items such as pizza.
• Another issue that is plaguing m-commerce is the number of mobile platforms, which makes it difficult for companies to develop full strategies on a specific platform.

Excerpt

“There’s no question that mobile web use is on the rise. Recent reports tell us that cellular networks worldwide are seeing major increases in growth. In fact, there are even concerns that the current infrastructure won’t be able to keep up with the new demands. According to one research firm, 3G traffic in developed markets will increase by 20% by the end of 2014 but some operators will face HSPA capacity shortfalls as soon as mid-2010, if not earlier. Forrester Research also recently predicted that more than a third of Europeans will be accessing the mobile internet by 2014.”

http://www.readwriteweb.com/archives/mobile_e-commerce_is_struggling.php